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How a sales executive should utilize a business news aggregator

As a sales executive, staying up-to-date with the latest business news is essential for staying ahead of the competition and making informed business decisions. A business news aggregator is a powerful tool that can help sales executives to streamline their news consumption and stay informed about industry trends, market changes, and emerging opportunities.

Here are some tips on how a sales executive can best utilize a business news aggregator:

1. Choose a reliable news aggregator: There are many business news aggregators available, but not all of them are reliable or provide quality content. Choose a news aggregator that is reputable, has a proven track record, and provides high-quality content from trusted sources.

2. Set up relevant alerts: Business news aggregators allow users to set up alerts for specific keywords or topics. Sales executives can take advantage of this feature by setting up alerts for relevant industry keywords or topics, such as their company name, industry trends, or competitors. This way, they can receive real-time updates on news that is relevant to their business.

3. Customize your news feed: Most business news aggregators allow users to customize their news feed by selecting specific topics or categories. Sales executives can tailor their news feed to include only the most relevant topics or categories, such as finance, technology, or marketing.

4. Read beyond the headlines: While headlines can provide a quick summary of a story, they often don’t provide enough information for sales executives to make informed business decisions. It’s important to read beyond the headlines and delve deeper into the articles to gain a comprehensive understanding of the story.

5. Share relevant news with colleagues: Sharing relevant news with colleagues can help to foster collaboration and spark ideas. Sales executives can use their business news aggregator to share articles and news updates with their colleagues via email, social media, or other communication channels.

6. Use the information to inform business decisions: The information gathered from a business news aggregator should be used to inform business decisions. Sales executives can use the insights gained from the news to identify potential opportunities or threats, develop new sales strategies, or adjust their current sales approach to better meet the needs of their customers.

Here are 10 business news aggregators that should consider using to stay informed about industry trends, market changes, and emerging opportunities:

1. Google News – Google News is a free news aggregator that provides customized news feeds based on users’ interests and search history.

2. Flipboard – Flipboard is a social news app that allows users to create personalized news feeds based on their interests.

3. Feedly – Feedly is a news aggregator that allows users to subscribe to RSS feeds and create customized news feeds based on their interests.

4. LinkedIn News – LinkedIn News is a news aggregator that provides personalized news feeds based on users’ interests and professional networks.

5. SmartBrief – SmartBrief is a business news aggregator that provides daily email newsletters on a range of industries and topics.

6. Morning Brew – Morning Brew is a daily email newsletter that provides a roundup of the day’s top business news stories.

7. Bloomberg – Bloomberg is a business news aggregator that provides comprehensive coverage of global business and financial news.

8. Reuters – Reuters is a news aggregator that provides global coverage of breaking news, business, and finance.

9. CNBC – CNBC is a business news aggregator that provides real-time news, market analysis, and financial information.

10. Wall Street Journal – The Wall Street Journal is a business news aggregator that provides comprehensive coverage of global business and financial news.

These are just a few of the many business news aggregators available. Sales executives can explore different options and find the aggregator that best meets their needs and interests.

In summary, a business news aggregator is a powerful tool that can help sales executives stay informed about industry trends, market changes, and emerging opportunities. By choosing a reliable aggregator, setting up relevant alerts, customizing their news feed, reading beyond the headlines, sharing relevant news with colleagues, and using the information to inform business decisions, sales executives can leverage this tool to stay ahead of the competition and make informed business decisions.

While every business is unique with a unique style and value proposition. There is a pattern to success.

If you want to learn more about how to scale your business, I am always open to a conversation that will focus on the key steps you need to take to grow your business and get your life back.

JP O’DONNELL

PROACTIVE President / CEO

D: 425.384.3775 jp@proactivebda.com | LinkedIn

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